Normalize earnings (EBITDA add‑backs), clean books, SOPs, contracts, IP inventory.
Valuation Range (informal)
Market comps and multiples; decide hold vs. go‑to‑market timing.
Teaser, NDA, confidential information memorandum (CIM), buyer list and outreach plan.
Financials, tax, legal, HR, operations, customers, suppliers; diligence Q&A tracker.
Training plan, vendor/landlord consents, communications.